Marketing Management: An Integrated Approach ( Available )

153 AED

Marketing Management: An Integrated Approach ( Available )

153 AED

The book focuses on presenting the theoretical and applied concepts of marketing management in an integrated framework, and aims to be a reference for students and business people by simplifying the concepts and providing a practical framework for their application.

Author: Muhannad Hamid Al-Atwi
Publisher: ‎دار الكتاب الجامعى‎

The unwavering guide to financial freedom, in partnership with Peter Malloch, ranked the top wealth advisor in the United States for three consecutive years by Barron's magazine.

58 AED

The power of positive leadership for effective teams and organizations.

60 AED

Organizational communications via modern communication methods

69 AED

Printing: Yesterday, Today, and Tomorrow

66 AED

Owning property: From renting to financial independence

138 AED